Online Marketing Law
Thomsen Paralegal Services can be your guide to staying compliant with updated Federal and Provincial legislation that dictates the online presence of your marketing. This legislation includes the Canadian Anti Spam Legislation and the Accessibility for Ontarians with Disabilities Act. But I can do so much more, too, and I am well-suited to take on cases related to defamation, libel, and plagiarism.
Canadian Anti-Spam Legislation (CASL)
The Canadian Anti Spam Legislation (CASL) regulates who receives online messaging, and how it is received. It has the potential to regulate any individual or organization who sends any form of electronic communication to third parties in Canada, including:
- Social media messages
It doesn’t matter whether the recipients are consumers, individuals or businesses: the CASL is one of the toughest laws of its kind, and not staying compliant with it can lead to serious consequences. Let Thomsen Paralegal Services help ensure that your online marketing stays safe and legal.
Access for Ontarians with Disabilities Act (AODA)
The Accessibility for Ontarians with Disabilities Act (AODA) seeks to identify, remove, and prevent further barriers for people with disabilities. It’s more than just training staff – your online presence needs to be accessible to those with disabilities, too.
The AODA give government authority to set monetary penalties to enforce compliance with accessibility standards. Thomsen Paralegal Services will help you stay AODA compliant without the penalties
Defamation, libel, and plagiarism are all serious matters. They need to be handled professionally, with a level head and a thorough knowledge of the law. They are individually define as:
- Defamation: a statement which can potentially injure the reputation of the person to whom it refers; it is broken down into slander (spoken defamation) and libel
- Libel: a defamatory statement made through written word or print
- Plagiarism: all online product is subject to copyright law and the poster must have the permission of the author of the product to use it.
None of this should be taken lightly. If you have been accused of one of these three, or think you have been the victim of one, call Thomsen Paralegal Services can assess the situation and suggest a correct course of action.